Personal Branding Photography in Melbourne
Most people booking a personal branding photography shoot have the same problem. Their LinkedIn photo is from a wedding. Their website images haven’t been updated since the business launched. The cropped selfie isn’t pulling its weight any more. We fix that in a single afternoon. You walk away with a set of images that look like you on a good day. They’re ready for your website, LinkedIn profile, speaker bios and press requests.
We are a Melbourne-based photography studio led by Julian Dolman. Our experience spans over 20 years of photographing individuals across Melbourne. We’ve worked with founders and consultants to creatives building their public profile.
Searching for professional headshots in Melbourne often leads to the same generic results. We are the alternative.
Who Needs Personal Branding Photography?
Personal branding photography is for people whose face is part of their offer. That includes founders, consultants, coaches, real estate agents, and financial advisors. Any senior professionals stepping into a more visible role.
The brief differs for each person. A coach needs warmer, more open frames than a litigator, but the goal is the same. You need a consistent set of images that work across your LinkedIn, website, speaker bios and media kits.
This service is for individuals. If you’re booking a session for a company or business team, our corporate headshots service is the place for you.
Jules was fantastic, did an outstanding job distilling the intended brief, and coached me through a really fun and professional shoot for some new headshots. Am really pleased with the outcome and the deliveries of the initial preview for selection and final edits were timely and efficient. Highly recommended!
Are you ready to shoot your personal branding photography?
Meet Your Personal Branding Photographer
Julian Dolman is a professional headshot photographer who’s been working in Melbourne for over 20 years. He founded Headshot Photographer in 2010. He now works as a brand photographer in Melbourne for founders, consultants, and creatives. Anyone building a personal profile.
His career started in actor headshots, a genre where directing nervous subjects into a believable expression is most of the job. That shows in his personal branding work too. Most of the difference between a generic headshot and a personal branding portrait isn’t the lighting or the lens. The difference is whether the photographer can read what makes you distinctive and direct toward it.
His approach is clear, refined, and fun. His specific direction helps everyone feel comfortable on camera. His prompts, lighting, and camera never miss the mark. An immediate playback monitor shows your progress and helps guide your shoot. Julian makes the most of every shoot, no matter how short.
The Personal Branding Shoot Process
01
Pre-Shoot Planning
Before your session, we’ll chat through your brand, audience, and how you’d like to be perceived. We’ll also provide guidance on wardrobe, styling, and shoot preparation so the imagery feels cohesive and intentional.
02
The Shoot
Designed to feel relaxed, collaborative, and easygoing, the session is all about creating authentic imagery that reflects both your personality and your brand. We’ll guide you through natural posing, expression, and movement while reviewing images as we go.
03
Online Gallery Selection
Following the shoot, you’ll receive a curated online proof gallery via private link, making it easy to review your strongest images and select the ones that best align with your brand and intended use.
04
Professional Retouching
Selected images are professionally refined with a natural, polished finish. We ensure everything feels premium and cohesive. Final files are delivered in multiple crop formats, ready for LinkedIn, websites, press, and broader brand collateral.
Julian was super easy to work with and nailed the brief for a corporate/linkedin headshot. Being a tall and larger guy it’s easy to feel awkward and out of place but Julian helped me to feel comfortable and was able to grab some great shots for me to pick from. Booking was simple and easy and he gave me exactly what I needed without a big sell. Would happily go to him again for a fuss free and well priced experience
Are you ready to shoot your personal branding photography?
Actor Headshot Shoot Locations
We can shoot either on location, or in our specialised Brunswick East studio.
In our Brunswick East Studio
Our studio offers a perfect location to shoot clean and consistent personal branding portraits. We have a permanent setup with multiple background options to give you variety in a single visit. The studio is 12 minutes from the CBD with free on-site parking.
On-location
If a particular environment suits your brand, we’ll come to you with portable lighting and shoot it there. We can work in your studio, cafe, office, or home. We shoot personal branding work across the Melbourne CBD, Carlton, Fitzroy, the inner north, and the wider metro area.
Frequently asked questions about personal branding photography
How long does a personal branding shoot take?
Most sessions run for 60–90 minutes including wardrobe changes. Block out two hours if you’re shooting on location to allow for travel and setup. We provide proofs within three business days and final files within five business days.
How much does a personal branding shoot in Melbourne cost?
Our prices depend on session length, number of looks and number of final retouched images. We offer packaged options and custom quotes for longer sessions or different locations. Send through your intended use and we’ll come back with a quote.
How many final images do I get?
You’ll see a curated gallery of around 30–50 frames and select your favourites for retouching. Most personal branding clients walk away with 5–10 images covering different looks and crops.
What should I wear?
Bring two or three outfits that match how you want people to see you. It doesn’t have to be the most formal ones. We’ll walk through options on the pre-shoot call. Solid colours photograph better than busy patterns, and layers give us flexibility within a single session.
Can I get LinkedIn-ready crops as well as website banners?
We deliver square LinkedIn crops, vertical web hero formats, and horizontal banner crops as standard. Tell us about your platforms in the brief and we’ll make sure they’re included.
What if I hate having my photo taken?
We build the session around that. Julian’s actor-headshot background means most of his job is directing people who aren’t naturals in front of the camera. He talks you through where to put your hands, what to do with your jaw, when to breathe out. Live review on a monitor means you see what’s working as we go.
What's the difference between this and a corporate headshot?
A corporate headshot is usually a clean, consistent frame for a company website or staff directory. It uses the same background and the same crop across the team. A personal branding shoot is for you only. Different looks. Different locations. A wider set of images for you to use where you need them. Everything from a square LinkedIn crop to a horizontal website hero banner.
Book your personal branding photoshoot
Enter your details below to book a call with us. On the call we discuss your shoot in more detail and make sure we can deliver exactly what you need.
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